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What we do

At Rock House, we help small businesses build a digital presence that actually makes sense — to their audience, to search engines, and to them.

That usually means bringing clarity to how things fit together: brand, website, search, content and everything in between. We like to work with you, talk things through, and make decisions that support where your business is going next.

If that sounds reassuring rather than exciting, good. That’s kind of the point.

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Lee Campbell - Computer workspace
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Who you are, what you do, and how you want to show up. This is the key to everything else.

Designing (or rebuilding) websites that feel right, tell your story properly and support real-world goals — not just aesthetics.

Helping the right people find you, understand you and trust you — across traditional search and newer AI-driven experiences.

Making sure your business shows up where it matters most locally — and that what people see builds confidence.

How we think about your digital presence

Before we talk about services, it’s probably helpful to explain how we see things.

We don’t think of digital marketing as a collection of channels or tools. We see it largely as human behaviour, played out online — people searching, scrolling, comparing, hesitating, trusting (or not), and eventually deciding what to do next.

When something isn’t working, it’s rarely because a business is “missing a tactic”. It’s usually because things aren’t joined up clearly enough (or they don’t feel that way.)

So our starting point is always the same…

What are you trying to communicate?

Who are you trying to reach?

And what do they need to understand or feel at each step?

Once that’s clear, the rest becomes much easier.

Our core services - the foundations

These are the four areas where we do our most meaningful work. They’re closely connected, and in practice often overlap — but each one has a clear job to do.

If you’re not sure where to start, that’s totally normal. We’ll usually work it out together.

Supporting services — useful when needed

Alongside the core work, we also support clients with things that help bring it all to life or keep it moving.

These aren’t always required, and they’re rarely treated in isolation — but when they’re needed, they make a real difference.

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Copywriting

Web, blogs and beyond.

Campaigns

Think targeted, digital campaigns.

SocialS

Social media planning and content.

Analytics

Analytics, tracking and ongoing optimisation.

We also do a handful of more traditional marketing bits when it makes sense.

How we work — what you can expect

​There’s no big reveal here. Just a few things we think matter.

  • It starts with a conversation (we sometimes call this a deep dive).
    We take time to understand you, your business and your audience before we try to solve anything or create anything new.

  • We look at the whole picture.
    Brand, website, search and content very rarely live in silos — so we try not to either.

  • We work flexibly.
    We have a way of working we believe in, but we’ll adapt to suit what you need.

  • We’re relationship-focused.
    We’re small, hands-on and personal. You’ll know who you’re working with, and what’s going on.

  • We test, learn and tweak.
    Things evolve. We measure what matters, learn from it, and adjust rather than pretending everything is perfect first time.

And yes — we do use AI for some things too. Sensibly, transparently, and where it genuinely helps.

Still need convincing?

Not sure where to start?

If you’re building something you care about and want your marketing to support it properly, we’re always happy to talk things through.

No pressure whatsoever. Just an exploratory conversation to see what might help.

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